Google has another free tool called Traffic Estimator Sandbox.
It shows you how much traffic you can expect to get from an ad campaign. It also shows how much the average cost per click is for the keyword phrase.
https://adwords.google.com/select/TrafficEstimatorSandbox
Useful for determing the market profitability because you know how much times it's being searched for and how much advertisers are paying for it.
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